Press Releases

Steelcase Solutions appointed official furniture suppliers for The Sharp Project Campus

Steelcase Solutions, who opened a showspace on Booth Street in Manchester City Centre in June 2009, will supply a range of coordinating tables, chairs, soft seating and sound-absorbing booths for The Campus, a 5, 000 sq ft communal social space and events area at the centre of the ‘Gold’ zone. With a café and a variety of seating areas, it can comfortably accommodate up to 200 people. Membership for The Campus will be available from March.

Ross Miller from Steelcase Solutions said: “It’s fantastic to have the opportunity to work with The Sharp Project to deliver a vibrant but functional space that will grow along with The Campus. It is unlike anything else in the region so far and we are proud to be a part of it.”

Sue Woodward, Director of The Sharp Project said: “It’s great to have created this partnership between Steelcase and The Sharp Project. It was important to form an alliance with a highly regarded, design-led furniture supplier who was able to deliver a communal space that could be used equally by both our tenants and The Campus members. This is an attractive, inviting space where digital entrepreneurs and creatives can conduct meetings with clients, grab a sandwich, surf the net or simply network. The layout has been cleverly designed to encourage interaction, enabling people to get to know their neighbours and make new business contacts naturally.”

The Campus will be open from 1st April 2012 with a taster month of activity in March.  For more information on The Sharp Project visit www.thesharpproject.co.uk and for more information on Steelcase visit www.steelcase.co.uk.

If you would like to sign up for further information about The Campus please click here

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50th tenant takes The Sharp Project’s office units occupancy to 75%

The Sharp Project, east Manchester’s digital content production complex, has reached an important milestone following the signing of nine new tenants taking the total number to 50.

With the tally of tenants reaching 50, over 75 per cent of the office units are now let. In total, the building accommodates 66 work spaces including 26 converted shipping containers in the Red Street space, and 40 office units across Blue and Gold areas.

New occupiers include The Zood, Made in Manchester, Digital Cools, Social Surf Online, Will Yapp, ELP (Elstree Light and Power), Dig Marketing, Paramount Media and Vibe Republic.

One of the companies that has just moved in, content marketing specialists Dig Marketing, chose The Sharp Project because of their ability to tap into the wealth of talent based there.

Tim Bilsborough, formed the company three months ago with business partner, Gabrielle O’Hare, and between them have 40 years’ experience working in advertising and production at the North West’s leading agencies.

Tim Bilsborough explained: “Having such a diverse range of digital companies literally outside our door is fantastic and made our decision to move here an easy one.  We love the niche entrepreneurial spirit that has been created and want to pull on the resources right here all under this roof and offer our clients a truly unique service.  We’re in the business of selling tailored ideas to companies, particularly in the retail sector, and we know we can find people within the building that can make the ideas happen.”

Rose Marley, General Manager of The Sharp Project added: “Reaching this milestone is a great way of rounding off a fantastic year for The Sharp Project. With 50 of the 66 office units now occupied, we are creating a thriving community of digital entrepreneurs. This clearly demonstrates that the digital and creative media sector is flourishing here in the North West despite the current economic downturn.  There has never been a more exciting time to work in this field with so many opportunities available to small digital businesses and young start-ups.”

Eddie Smith, chief executive for New East Manchester who oversee the delivery of The Sharp Project on behalf of landlords Manchester City Council said: “We’ve delivered a fantastic environment for young digital start-ups and the amount of interest in our facilities is testament to this. Having reached a 75 per cent occupancy rate on the office units is great news. With The Campus opening next year, 2012 is set to be another exciting year for The Sharp Project.”

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The Sharp Project announces digital Christmas card

The Sharp Project launched a competition in November, giving designers the chance to win a cash prize. The competition, which was open to all those in, or interested in, the digital sector offers creatives the opportunity to design a digital greetings card for the Festive season.

Rose Marley, manager at The Sharp Project commented ‘We thought this would be a great opportunity to offer companies and individuals the opportunity to work to a brief. It’s often hard for interns or junior members of staff to take full creative control on a client brief but it’s such a good experience and process to go through. It fits with the aims of SharpFutures to generate briefs  which can be used to take a risk and show off emerging talent. ‘

Please click here to view the winning entry, by Hogan Burrows at Mocapone

The Sharp Project Christmas Card will be sent out from The Sharp Project in December to their entire database enabling the winning designer’s work to reach hundreds of new regional, national and international contacts and potential future clients in the industry.

Photography by Joel Fildes & Andrew Marshall

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The Sharp Project hosts debate on the future of intellectual property

The Sharp Project, home to 50 digital and creative companies, launches its Essential Debate series on Thursday 20 October with a debate on the future of intellectual property which is jointly hosted by leading law firm Ward Hadaway.

Experts from the media, music business, film industry and legal sector will take part in Whose Work is it Anyway? a no-holds barred discussion on the issue of intellectual property and the major changes that are on the way.

The Government is looking to overhaul the current system in an effort to unlock an estimated £7.9bn of additional GDP and promote greater innovation and growth in the UK economy.

The proposed changes include the establishment of a digital marketplace where copyright content can be licensed; greater access to so called ‘orphan works’ whose copyright owners cannot be traced; and allowing more lawful copying, such as from a laptop to an MP3 player.

The proposals follow recommendations from an independent report commissioned by the Government and led by Professor Ian Hargreaves, Professor of Journalism at the Centre for Journalism Studies (JOMEC) at Cardiff University and Chair of Digital Economy.

The panel for Whose Work is it Anyway? is chaired by Ward Hadaway partner Laura Harper, law expert and head of the specialist Creative Industries team based at The Sharp Project.

On the panel will be Ben Stoney, Head of Digital at The Mob Film Company; Maria McGeoghan, editor of the Manchester Evening News; Greg Robinson of Connect2Media; Christian Hill, Director of Project:Simply; Music Producer and co-founder of OGenesis Records, Jim Spencer and Music Producer Dave Tolan.

Laura Harper, Partner at law firm Ward Hadaway said: “Intellectual property is at the heart of the creative sector’s success so this issue is something no creative enterprise can afford to ignore. These recommendations will fundamentally change the core aims of intellectual property law and have a significant effect on day-to-day business. We’ve managed to put together a fantastic line-up for this debate, featuring some key players in the sector to discuss whether the proposed way forward is for the better. It promises to be a lively discussion and an event not to be missed.”

Rose Marley, from The Sharp Project said: “We are privileged to have experts Ward Hadaway as tenants and value their insight into with such a topical issue that could affect so many creative businesses. This is just one of a range of events we plan to host, that offer creative companies the opportunity to be informed, ahead of the game and therefore able to deliver best practice in their field.”

Please click here for further information.

Places are limited and registration is essential.  For enquiries and registration email events@thesharpproject.co.uk or call 0161 205 1717.

For more information on The Sharp Project visit www.thesharpproject.co.uk.  For more information on Ward Hadaway’s Creative Industries team visit www.wardhadaway.com.

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Tenants move in to The Sharp Project’s Phase 3 work space

The Sharp Project in East Manchester, a hub for digital and creative companies, has signed up the first new tenants, for the third and final phase of the 200,000 sq ft digital content complex.

The new companies moving into the ‘Gold’ Phase 3 section of the building include Playface, a sports software and digital media solutions company and Fac365 who provide crew, facilities and equipment for the broadcast industry.

The 30,000 sq ft space, which is located at the heart of the building, has a mezzanine level with light and airy offices and a glazed roof suitable for office or studio use.  In total there are 28 units that range from 500 sq ft through to 1300 sq ft. This phase has a large communal space in the centre, where a cafe will open later this year, creating a social and event space with wireless connectivity so tenants can get together over a coffee and network or hold meetings with clients.

New tenant, Mark Chadwick, Director of Playface said: “The Sharp Project is the ideal location for us.  It’s close to the city centre but also right at the heart of the Eastlands development area and world leading sports facilities.

Mike Hayes, Managing Director of fac365 said: “We chose the Sharp Project for the vibrant atmosphere and sense of community spirit it will bring.”

Sue Woodward, Director for The Sharp Project said: “This part of the building adds to the range of working environments we can offer new tenants and existing ones who want to expand into a larger space. It’s great that we also have companies who started off in shipping containers, and now want to move into bigger units as they grow.  Our vision, to create our own eco-system where start-ups can flourish within a vibrant business community, is becoming a reality, which is fantastic.  The Sharp Project has always been more than just a building and always will be.”

This not-for-profit initiative is led by urban regeneration company, New East Manchester on behalf of site owners Manchester City Council.  Eddie Smith, chief executive of New East Manchester added: “Phase 3 is at the heart of the building and will become an important hub for tenants to meet, network and socialise. With the glass roof, this part of the original building has been completely transformed into a modern, attractive space to work. By providing the right environment, Manchester will remain a key player in this growing sector, bringing jobs and investment to the city.”

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New Series filmed at The Sharp Project gets rave reviews

A new eight-part comedy drama filmed at east Manchester’s digital production facility, The Sharp Project, aired for the first time yesterday, Wednesday 24 August at 9pm on Sky1 and Sky1HD and immediately received rave reviews from viewers on Twitter describing it as ‘hilarious’ and ‘the funniest thing for a long time’.

Called Mount Pleasant, produced by Tiger Aspect for BSkyB Ltd, and written by Shameless writer Sarah Hooper, the series is based around the life and loves of a thirty-something Mancunian couple and follows the complicated lives of their friends, workmates and ever-present parents.

Stars of the show include Sally Lindsay (Coronation Street) who takes the lead role of Lisa and Daniel Ryan (Skins, Just William) as her husband Dan.

Based in the electronics company Sharp’s old electronics warehouse in Newton Heath, The Sharp Project provides low cost spaces for creative companies in the media and digital sectors, providing easy access to high end, cutting edge technology.

The new £16.5m digital media production complex aims to create a ‘counter-corporate’ location for likeminded creative companies that will complement rather than compete with MediaCityUK in Salford.

The Project is funded by Manchester City Council, the Northwest Regional Development Agency (NWDA) and the European Regional Development Fund. Led by urban regeneration company New East Manchester, Bramall Construction is undertaking the construction work on the refurbished building which has been designed by PRP Architects.

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Summit to Do in Manchester: THE SHARP PROJECT Opens its Doors

All that was missing was a ringmaster as a circus atmosphere blasted its way into every nook and node of THE SHARP PROJECT on Wednesday night. Coloured light sprayed the darkened walls; the spectrum of musical moods poured forth from invisible speakers; and over 450 people immersed themselves in it all while tenants threw open their doors and invited them in to their workplaces. The occasion? The formal opening of THE SHARP PROJECT – a celebration of what has been achieved and a media-spangled vision of what is to come.

Continue reading

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First attendees announced for the Creative & Digital Summit

BBC North, MediaCityUK, Corridor Manchester and THE SHARP PROJECT are the first attendees to be announced for the Creative and Digital Summit of Manchester.

THE SHARP PROJECT will host Manchester’s first Creative and Digital Summit in conjunction with Manchester City Council, Arts Council England and the industry.

THE SUMMIT will identify and define the region’s global market opportunity and create a shared plan to implement a joint strategy for growth. THE SUMMIT will be held on 29th June 2011 at THE SHARP PROJECT.

“THE SUMMIT aims to provide Manchester with a strategic development plan by the industry and for the industry that the industry drives forward,” comments THE SHARP PROJECT Director Sue Woodward. “It is vital that we work together to compete internationally and we are delighted that key individuals have signed up so quickly and enthusiastically to that vision.”

Mark Harrison, Controller of Production, BBC North; Sinead Greenaway Chief Executive, The Studios, MediaCityUK and Dave Moutrey, Director of The Cornerhouse and Board Member of Corridor Manchester, have all committed to attending THE SUMMIT on the afternoon of the 001 Event of THE SHARP PROJECT.

Ahead of THE SUMMIT a select group of Greater Manchester’s innovative creative and digital companies will participate in a BASECAMP conversation on 17th June 2011 at THE SHARP PROJECT to discuss how to grow the Creative and Digital Sector, from the Manchester City region, in a globally competitive market.

The ideas, comments and debate sparked at BASECAMP will inform the conversation at THE SUMMIT between a group of key national and international “market makers” who can strategically enable, support and promote the outcomes of both BASECAMP and THE SUMMIT.

Both the BASECAMP and THE SUMMIT will be hosted at THE SHARP PROJECT.

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The Sharp Project signs up new drama for Channel 4

NEWS RELEASE FROM THE SHARP PROJECT

Media Contact: Roz Hughes
T: 0161 223 1155 M: 07967 800395
7 March 2011


The Sharp Project in East Manchester has signed up a new tenant, Liverpool-based Lime Pictures Ltd, the makers of Hollyoaks, together with Objective Productions, for its 30, 000 sq ft production stage. The space will be used to film a new Channel 4 comedy drama, Fresh Meat, which will follow student housemates as they embark on their first-year university education in Manchester.

The post-watershed eight × 45-minute episode series has been created by Peep Show’s Jesse Armstrong and Sam Bain, who are also lead writers. The project will be jointly produced by All3Media indies Lime Pictures and Objective Productions. The space has been hired for a 28-week period. Set build will start later this month.

Group Head of Production at Lime Pictures, Jamie Hall, said: “The Sharp Project makes the perfect base for a comedy drama set in the North.  Lime and Objective’s aspiration is to create a hit show for Channel 4 that becomes a long-running returning series. It’s particularly exciting to be part of this fascinating initiative at this embryonic stage, which is creating a unique community for digital start-ups.  It’s also great to work with Sue Woodward and her team again.”

Sir Richard Leese, Leader of Manchester City Council, said:  “It’s fantastic that The Sharp Project is now attracting the attention of some of the UK’s leading television production companies.  To secure this major production is very exciting and ensures another northern-based series is filmed in Manchester.”

Sue Woodward OBE, Director of The Sharp Project said: “This is another coup for The Sharp Project.  Yet again to be selected as the base for a high profile drama is excellent news. These guys have ambitious plans for this production and we’re pleased to be able to accommodate their needs.  We share their aspirations and by working together we hope another long-running comedy drama can come out of Manchester.”

The Sharp Project, based at the former Sharp warehouse less than ten minutes from Manchester city centre is nearing completion.  The facility offers a unique mix of space, from office accommodation in converted shipping containers, to offices complete with skylights and mezzanine views over a central campus. The fully glazed ‘Winter Garden’ will also provide around 5,000 sq ft of rehearsal/event space. Two other sounds stages of 4,000 and 28,000 square feet complete the offer.

Mark Hughes, Chief Executive of the NWDA, said:
“In a short space of time The Sharp Project has positioned itself as a highly attractive base for creative and digital businesses. This is an excellent facility bringing new life and economic benefits into the heart of east Manchester.”

David Malpass, Head of the European Programme at the NWDA, said:
“There is a lot of excitement around The Sharp Project based on its unique accommodation offer and high quality of facilities. It is gaining an excellent reputation and the partnership with Lime Pictures will spread the message even further.

The Project is funded by Manchester City Council, the Northwest Regional Development Agency (NWDA) and the European Regional Development Fund.


Led by urban regeneration company New East Manchester and project managed by Mace, Bramall Construction is undertaking the construction work on the refurbished building that has been designed by PRP Architects.

The building is located on Thorp Road, off Oldham Road and next to Central Park’s Gateway transport interchange, which includes a Metrolink station, due to open this spring.


For information on New East Manchester visit www.east-manchester.com.

Notes to editors


New East Manchester (NEM) is an Urban Regeneration Company – a partnership between Manchester City Council, the national housing and regeneration agency Homes & Communities Agency and the Northwest Regional Development Agency (NWDA).  It is NEM’s role to turn the Regeneration Framework into action, secure the required public and private funding, lead on specific major development projects and co-ordinate regeneration and renewal initiatives in the area.

The Sharp Project is in a refurbished Sharp Electronics warehouse off Oldham Road in Newton Heath, East Manchester. It is a new type of digital content production complex which creates a unique hub for digital and creative businesses. This not-for-profit initiative, led by urban regeneration company, New East Manchester on behalf of site owners Manchester City Council, provides a new environment for Manchester’s raw, young start-ups and established professionals in the digital and creative sector. The building offers 200,000 sq ft of flexible and affordable workspace, sound stages, and social interactive space in an innovative environment with affordable fast connectivity starting at 1GB. It is open 24/7 with links to global partners able to deliver a ‘chase the sun’ Virtual Super Studio, 24 hour continuous production circuit for international projects. Visit www.thesharpproject.co.uk for more details.

The European Regional Development Fund (ERDF) is making a real difference to people and businesses in the Northwest. With €755 million to invest between 2007 and 2013, ERDF is enhancing the competitiveness of the region’s economy by supporting growth in enterprise
and employment.

ERDF in the Northwest is managed by the Northwest Regional Development Agency (NWDA).

For further information please visit www.erdfnw.co.uk

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Sky and Tiger Aspect choose The Sharp Project for new comedy series

BSKYB Ltd and leading independent television company, Tiger Aspect Productions, have selected The Sharp Project in East Manchester for the filming of the first Sky 1 HD comedy drama, Mount Pleasant. Continue reading

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